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Locating Company & Industry Information

The Hunt Library has many resources available for students interested in company and industry information.

Locating a SWOT Analysis

Business: Insights
Business Source Complete

Below are the instructions for locating a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of a company:

Business: Insights This link opens in a new window
Provides access to company profiles and histories, brands, rankings, investment reports, chronologies, industry information, and more.
1. Click the Browse All Companies tab on the left of the screen
2. Click the Available Company Data drop-down menu and select SWOT Analysis. Click Apply
3. In the Filter by name or table value box type in your company name and click the magnifying glass symbol
4. Click the company name and then Read full SWOT analysis
- To create a shareable link to a document, click the Get Link button.

Below are the instructions for locating a SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis of a company:

Business Source Complete This link opens in a new window
Provides access to scholarly journals in the disciplines of business, marketing, management, accounting, finance and economics.
1. Type the company name in the search box
2. Scroll down to "Publication Type" (lower right) and select SWOT Analysis
3. Click on Search
- To create a shareable link to a document, click the Permalink button.