Research Guides: Marketing: Websites

Websites

Ad*Access
From the Duke University Libraries Digital Collections, this site provides access to over 7,000 advertisements covering 5 product categories, including transportation, dated between 1911-1955.
American Fact Finder
From the U.S. Census Bureau, this site provides a wide array of population, housing, economic, and geographic statistics.
American Marketing Association - Resource Library
Provides access to a wide array of marketing-related information, including a selection of white papers, a marketing dictionary, a marketing resource directory, etc.
Consumer Expenditure Survey
From the Bureau of Labor Statistics, this site provides survey data on the buying habits of American consumers.
Emergence of Advertising in America: 1850-1920
From the Duke University Libraries Digital Collections, this site provides access to over 3,300 advertisements, dated between 1850-1920.
KnowThis.com
Contains information on marketing basics, an archive of marketing stories/articles, and a listing of marketing term definitions.
Marketing Research Association
Provides access to a marketing research glossary, list of best practices, the Blue Book Marketing Research Services Directory, and more.