Journals, trade publications, market research reports, industry profiles, and SWOT analyses in the disciplines of business, marketing, management, accounting, finance and economics.
Vendor: EBSCOhost Coverage: Varies Full Text: Partial
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Articles in HTML format can be read aloud using the Text-To-Speech feature.
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Enclose terms in quotation marks to search for exact phrases: “consumer behavior”
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Company profiles and histories, brands, rankings, investment reports, chronologies, industry information, and more.
Vendor: Gale Coverage: Varies Full Text: Partial
Good to Know
Click the Glossary tab to get definitions for terms used in the database.
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To search for articles, select the Company drop-down menu and select Keyword.
To search for a company, use the search box or hover over the Companies tab and select Company Finder.
Other search options include Company Histories, SWOT Reports, Investment Reports, and Financial Reports.
To search for an industry, use the search box or hover over the Industries tab and select All Industries.
Other search options include Market Share Report, Industry Essays, and Plunkett Reports.
Click the Comparison Charts tab to compare companies, countries or industries by revenue, number of employees, sales per employee, GDP, etc.
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Enclose terms in quotation marks to search for exact phrases: "total quality management"
For help using and searching in the database, click the Help tab in the upper right corner of the screen.
Requesting Items
If full text is not available, copy the records you want, paste them into an email, and send them to library@erau.edu. Please include:
Your full name
Daytime phone number
Course number
Whether you’re an undergraduate, graduate, or PhD student
Whether you’re a Daytona Beach or Worldwide student
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